Distilling the softness and ephemerality of the art world’s beloved studio.
Ananas Ananas is a renowned food art studio whose work explores sensory pleasure, sustainability, and the beauty of temporary experiences. As long-term collaborators, we’ve partnered closely with them across multiple projects, from holistic rebranding to creative direction, photography, and the development of immersive digital experiences.
Our visual identity was deeply inspired by the transient nature of the studio’s installations—created to exist briefly yet memorably. Each exhibition possesses an ephemeral and soft quality, calling audiences fully into the present moment. Capturing this sense of fleeting beauty became central to our creative approach, gradually guiding the identity toward softness, intimacy, and immediacy.
Ultimately, our identity positions Ananas Ananas as curators of meaningful experiences that blend culinary artistry, design, and emotional connection—extending the magic of their work beyond physical spaces and into the digital realm.
Another key objective was to invite their dedicated audience directly into the studio’s creative process. To achieve this, we designed the new website as an interactive and fluid journey through Ananas Ananas’s extensive archive of imagery and photography. The digital experience makes the studio’s installations accessible anytime, anywhere, offering visitors an evocative glimpse into their creative world.
Ananas Ananas is a renowned food art studio whose work explores sensory pleasure, sustainability, and the beauty of temporary experiences. As long-term collaborators, we’ve partnered closely with them across multiple projects, from holistic rebranding to creative direction, photography, and the development of immersive digital experiences.
Another key objective was to invite their dedicated audience directly into the studio’s creative process. To achieve this, we designed the new website as an interactive and fluid journey through Ananas Ananas’s extensive archive of imagery and photography. The digital experience makes the studio’s installations accessible anytime, anywhere, offering visitors an evocative glimpse into their creative world.
Our visual identity was deeply inspired by the transient nature of the studio’s installations—created to exist briefly yet memorably. Each exhibition possesses an ephemeral and soft quality, calling audiences fully into the present moment. Capturing this sense of fleeting beauty became central to our creative approach, gradually guiding the identity toward softness, intimacy, and immediacy.
Ultimately, our identity positions Ananas Ananas as curators of meaningful experiences that blend culinary artistry, design, and emotional connection—extending the magic of their work beyond physical spaces and into the digital realm.
